CLIENT: Vince
PROJECT: content art direction


On this project, I collaborated with one designer and one brand strategist to ideate and refine a stylistic direction for Vince’s website.

We presented 3 rounds of Design Direction, across palette, typography and content, resulting in a concise style guide used to build a bespoke website for the brand.

Below are the 2 initial concepts for content which inspired the current look and feel of the brand’s ecommerce experience.