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<channel>
	<title>fluidtranquility</title>
	<link>https://fluidtranquility.com</link>
	<description>fluidtranquility</description>
	<pubDate>Tue, 13 Oct 2026 20:49:09 +0000</pubDate>
	<generator>https://fluidtranquility.com</generator>
	<language>en</language>
	
		
	<item>
		<title>communion2026</title>
				
		<link>https://fluidtranquility.com/communion2026</link>

		<pubDate>Tue, 13 Oct 2026 20:49:09 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/communion2026</guid>

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		<title>bio</title>
				
		<link>https://fluidtranquility.com/bio</link>

		<pubDate>Tue, 08 Nov 2022 17:47:46 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/bio</guid>

		<description>

Hello, it’s nice to meet you. 
Thanks for visiting my site.
I’m an experienced marketing professional skilled in project management, art direction, brand strategy, and copywriting. I’m also a producer and DJ, maybe youre here for that.
Let’s get to work making your brand
&#38;nbsp;

more resonant and impactful.

CONTACT
(952)693-1659 &#124; hi@fluidtranquiity.com&#38;nbsp;

EDUCATION
BA, Retail Merchandising
University Of Minnesota, Minneapolis (2021)

Fashion Design &#38;amp; Merchandising&#38;nbsp;Milano Fashion Institute, IES Abroad, Milan (2020) 

EXPERIENCE
Walker Art Center, Minneapolis &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; NOVEMBER 2023 - PRESENT
Design Store Retailer
Raise gross sales revenue by 40% over 2 years through developing and executing retail strategy at the Walker Art Center. Perform front-of-house tasks and administrative retail operations for Idea House 3 and the Walker Gift Shop.Maintain a 40% sales conversion rate, exceeding team average by 10%.Build and maintain B2B relationships with external vendors.&#38;nbsp; 
Freelance, Minneapolis &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; JUNE 2023 - PRESENT 
Art Director/Project Manager
Direct and oversee strategic production of cohesive brand identity systems, including design, photo/video, and websites, from concept to execution. Led rebranding project for external client, Feels Like 95, resulting in 75% annual increase in social media following and 45% increase in operating revenue year over year.&#38;nbsp;
The Stable, Part of Accenture Song, Minneapolis &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; JUNE 2021 - JUNE 2023
Associate Art Director
Developed and delivered high-caliber creative for 15+ Accenture agency clients over 2 years. Collaborated with designers, external vendors, and other stakeholders to execute marketing campaigns and rebuild UI/UX platforms to strengthen brand identities. Renewed scope of work and retained client business in over 50% of completed projects.
Lululemon, Minneapolis. &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; JUNE 2020&#38;nbsp; -&#38;nbsp; SEPTEMBER 2021; APRIL 2019 - JANUARY 2020
 Educator
Created exceptional consumer service experiences by nurturing guest relationships, offering education on technical product features, and providing tailored recommendations.Facilitated daily operational workflows, including inventory management, merchandising, omnichannel order fulfillment (BOPIS and ship-from-store), and transaction processing to ensure efficient store performance.Collaborated with cross-functional team members to maintain a welcoming, inclusive environment while supporting community engagement initiatives and achieving operational goals.


Sera Fine Silk, Milan &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; JANUARY 2020 - MAY 2020
Brand Intern
Produced photo, video, and written content for the brand’s social and ecommerce platforms. Evolved the brand’s visual identity and voice to better resonate with American consumers. Improved annual sales in the American market by 20%.
SKILLS
Adobe Creative Suite &#124; Figma &#124; Microsoft Office &#124; Asana &#124; Notion &#124; Shopify &#124; Slack

CLIENTS
Lanvin &#124; Sergio Rossi &#124; Armra &#124; BTFL Studio &#124; Walker Art Center &#124; Feels Like 95 &#124; Pillsbury &#124; Old El Paso &#124; Nature Valley &#124; Cubii &#124; Pentair &#124; Untoxicated &#124; Vince




</description>
		
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	<item>
		<title>Press Kit Shoot Brief</title>
				
		<link>https://fluidtranquility.com/Press-Kit-Shoot-Brief</link>

		<pubDate>Mon, 30 Oct 2023 15:00:15 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/Press-Kit-Shoot-Brief</guid>

		<description>KAYA 
PRESS KIT SHOOT BRIEF
1.14.2025
A POEM TO
 ANONYMINITY - AN EMERGENCE FROM NOTHING&#38;nbsp;

	&#60;img width="1280" height="1576" width_o="1280" height_o="1576" data-src="https://freight.cargo.site/t/original/i/58a05f6d60f5ea1470616ab0204772b57d623db00e1e106f86c3b5dc406f0099/original_1d105d822fa06b15a917232d533498e9.gif" data-mid="224702572" border="0" data-scale="42" src="https://freight.cargo.site/w/1000/i/58a05f6d60f5ea1470616ab0204772b57d623db00e1e106f86c3b5dc406f0099/original_1d105d822fa06b15a917232d533498e9.gif" /&#62;

&#38;nbsp;
	
&#60;img width="1280" height="801" width_o="1280" height_o="801" data-src="https://freight.cargo.site/t/original/i/98bd40fce94778e6893737264d60b00f9e84b26d6ca8c4f906233c6525bf43a7/original_f3221c7e3eec769e3fcb5a51277f7728.png" data-mid="224700339" border="0"  src="https://freight.cargo.site/w/1000/i/98bd40fce94778e6893737264d60b00f9e84b26d6ca8c4f906233c6525bf43a7/original_f3221c7e3eec769e3fcb5a51277f7728.png" /&#62;
&#60;img width="1440" height="1760" width_o="1440" height_o="1760" data-src="https://freight.cargo.site/t/original/i/03b8a98b49f3c94051bec2e75b9ab5b4c10aff204a3956d55f813ec1e8a1bb7d/Photo-shared-by-Thibaut-Grevet-on-February-14--2022-tagging-imruh..jpg" data-mid="224702342" border="0"  src="https://freight.cargo.site/w/1000/i/03b8a98b49f3c94051bec2e75b9ab5b4c10aff204a3956d55f813ec1e8a1bb7d/Photo-shared-by-Thibaut-Grevet-on-February-14--2022-tagging-imruh..jpg" /&#62;
&#60;img width="1280" height="1415" width_o="1280" height_o="1415" data-src="https://freight.cargo.site/t/original/i/23232b7ef2708775b6497d56a023cb1c1d7abcd79a07cbc3a7c90ec477dccc9c/original_27c4f30843e98a36079c6d86c7f6122b.jpg" data-mid="224703484" border="0"  src="https://freight.cargo.site/w/1000/i/23232b7ef2708775b6497d56a023cb1c1d7abcd79a07cbc3a7c90ec477dccc9c/original_27c4f30843e98a36079c6d86c7f6122b.jpg" /&#62;
&#60;img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/b332a49fa0bf79e92420bc1915b4e14714809af522fd44e766b5d3d23c79444a/original_ab77dcdbfd6f0662a05335866661453f.jpg" data-mid="224702913" border="0"  src="https://freight.cargo.site/w/1000/i/b332a49fa0bf79e92420bc1915b4e14714809af522fd44e766b5d3d23c79444a/original_ab77dcdbfd6f0662a05335866661453f.jpg" /&#62;


	
&#60;img width="900" height="670" width_o="900" height_o="670" data-src="https://freight.cargo.site/t/original/i/12b6d45080e158d94ec44f14108e24cee402263ddfedc26155912ede0e707230/original_890c8c948e7cc41af8b1f260cf38c412.png" data-mid="224700337" border="0"  src="https://freight.cargo.site/w/900/i/12b6d45080e158d94ec44f14108e24cee402263ddfedc26155912ede0e707230/original_890c8c948e7cc41af8b1f260cf38c412.png" /&#62;
&#60;img width="1440" height="1085" width_o="1440" height_o="1085" data-src="https://freight.cargo.site/t/original/i/bd0f657a1faa74b0760a1d9c7952b9dd91f86e6972417d3a3ba1669fa13428b9/Photo-shared-by-Thibaut-Grevet-on-March-10--2022-tagging-alice.wills--jack_exton_--bakarrrr--florievitse--julesdvsn--theogall--manon_everhard--and-monumental_fx..jpg" data-mid="224702341" border="0"  src="https://freight.cargo.site/w/1000/i/bd0f657a1faa74b0760a1d9c7952b9dd91f86e6972417d3a3ba1669fa13428b9/Photo-shared-by-Thibaut-Grevet-on-March-10--2022-tagging-alice.wills--jack_exton_--bakarrrr--florievitse--julesdvsn--theogall--manon_everhard--and-monumental_fx..jpg" /&#62;
&#60;img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/394cf4c8276eb393280cde295a704b1f7fd2116e2c34163d7a688f9e2ec33bce/original_a07dfc542bf6ef2d846d982ee540f505.jpeg" data-mid="224703432" border="0"  src="https://freight.cargo.site/w/1000/i/394cf4c8276eb393280cde295a704b1f7fd2116e2c34163d7a688f9e2ec33bce/original_a07dfc542bf6ef2d846d982ee540f505.jpeg" /&#62;
&#60;img width="1433" height="1431" width_o="1433" height_o="1431" data-src="https://freight.cargo.site/t/original/i/19fcc815bbe945a6b7cd120039c067e2955210aafa6dd7ba3f9a2ad5ab27e86f/original_3a142ab1c23043e96433bb5523ad41fa.jpg" data-mid="224702569" border="0"  src="https://freight.cargo.site/w/1000/i/19fcc815bbe945a6b7cd120039c067e2955210aafa6dd7ba3f9a2ad5ab27e86f/original_3a142ab1c23043e96433bb5523ad41fa.jpg" /&#62;


	SHOT #1: HEADSHOT- SHOT ON WHITE- STRAIGHT ON,WAIST UP
- SOFT OVERHEAD FILL
- SHADOW ON WALL(?)
LOVING THE GOTHIC FEELING&#38;nbsp; SHADOWS OVER HIS EYES AND NEARLY SHADOWED/BLACKED OUT SILHOUETTE.
WOULD LOVE A FULL BODY CROP IN THIS LIGHTING IF TIME PERMITS.




	&#60;img width="1271" height="1208" width_o="1271" height_o="1208" data-src="https://freight.cargo.site/t/original/i/1c99cbb264f9b0dcab710cdd35a69ad1709a3a17ffebc43c7650f4c574038f39/Screenshot-2025-01-12-at-10.15.05-PM.png" data-mid="224700875" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/1c99cbb264f9b0dcab710cdd35a69ad1709a3a17ffebc43c7650f4c574038f39/Screenshot-2025-01-12-at-10.15.05-PM.png" /&#62;

	SHOT #2: EYE WITH LIGHT STREAK
&#38;nbsp;- SHOT ON WHITE WITH BRIGHT/BLOWN OUT BACK DROP WITH STREAK OF RED KEY LIGHT OVER EYE
- SHOT ON BLACK IN THE DARK WITH STREAK OF KEY LIGHT OVE EYE
INTERESTED IN THE APPEARANCE OF MATERIALIZING FROM THE DARKNESS.EXITING/ENTERING THE VOID. INTENSE CONTRAST,&#38;nbsp;



	
&#60;img width="563" height="844" width_o="563" height_o="844" data-src="https://freight.cargo.site/t/original/i/de65d27a6ded48c94888c795932ab5cf87ec4de5664c7e6b6626f9ceb5b870d9/original_81211d93c11c2691af16e47d40364733.jpg" data-mid="224702915" border="0"  src="https://freight.cargo.site/w/563/i/de65d27a6ded48c94888c795932ab5cf87ec4de5664c7e6b6626f9ceb5b870d9/original_81211d93c11c2691af16e47d40364733.jpg" /&#62;
&#60;img width="1036" height="518" width_o="1036" height_o="518" data-src="https://freight.cargo.site/t/original/i/69cdd9851cb168ed8d64a3dd9b8aa47d308122b482af6852812dcdff11f814e3/Screenshot-2025-01-13-at-6.40.16-PM.png" data-mid="224703270" border="0"  src="https://freight.cargo.site/w/1000/i/69cdd9851cb168ed8d64a3dd9b8aa47d308122b482af6852812dcdff11f814e3/Screenshot-2025-01-13-at-6.40.16-PM.png" /&#62;
&#60;img width="1170" height="1269" width_o="1170" height_o="1269" data-src="https://freight.cargo.site/t/original/i/fba9fa622305e8cf90d00b499b3baf12dc8229698fb6c3c1e3f857b580edbf9a/original_527f5f9c7d61562674fe2750c92b191f.png" data-mid="224702912" border="0"  src="https://freight.cargo.site/w/1000/i/fba9fa622305e8cf90d00b499b3baf12dc8229698fb6c3c1e3f857b580edbf9a/original_527f5f9c7d61562674fe2750c92b191f.png" /&#62;


	SHOT #3: SEATED- SHOT ON
BLOWN OUT WHITE BACKGROUND&#38;nbsp;
- FACING AWAY FROM CAMERA, LOOKING OVER SHOULDER

INTERESTED IN SOME FUNKY ANGLING TO EXCENTUATE THE SHAPE OF THE CHAIR.BAHUAS TO BERGHAIN, IYKYK.PULLING ONE OF THESE BADDIES FROM LE WALKER FOR PROP

&#60;img width="1044" height="1132" width_o="1044" height_o="1132" data-src="https://freight.cargo.site/t/original/i/c38a01acc11c6b9c618e68a8be2f28e70f2e9dbb13c48c9ab151f6055d7a1be1/Screenshot-2025-01-13-at-7.05.59-PM.png" data-mid="224703716" border="0" data-scale="50" src="https://freight.cargo.site/w/1000/i/c38a01acc11c6b9c618e68a8be2f28e70f2e9dbb13c48c9ab151f6055d7a1be1/Screenshot-2025-01-13-at-7.05.59-PM.png" /&#62;

	&#60;img width="1200" height="630" width_o="1200" height_o="630" data-src="https://freight.cargo.site/t/original/i/0d04b314ad1ca3f40b628929fdc58d938f716836f1919602dfa90d6be853574f/original_906348b090278ffcf22f25e1794a4e76.png" data-mid="224702914" border="0"  src="https://freight.cargo.site/w/1000/i/0d04b314ad1ca3f40b628929fdc58d938f716836f1919602dfa90d6be853574f/original_906348b090278ffcf22f25e1794a4e76.png" /&#62;&#60;img width="1293" height="1293" width_o="1293" height_o="1293" data-src="https://freight.cargo.site/t/original/i/2c2142da0d7bac00fd15a2e18d92bdb4b0361564eb14ed844d04deb4673a3b10/jpg-10.jpeg" data-mid="224702338" border="0"  src="https://freight.cargo.site/w/1000/i/2c2142da0d7bac00fd15a2e18d92bdb4b0361564eb14ed844d04deb4673a3b10/jpg-10.jpeg" /&#62;


</description>
		
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	<item>
		<title>observations</title>
				
		<link>https://fluidtranquility.com/observations</link>

		<pubDate>Wed, 30 Aug 2023 19:01:07 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/observations</guid>

		<description>
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/22dde479133abf67d6ca58d72ce57e2c0596ad739f89eef3408998b555b02a09/IMG_8217.jpeg" data-mid="189335279" border="0"  src="https://freight.cargo.site/w/1000/i/22dde479133abf67d6ca58d72ce57e2c0596ad739f89eef3408998b555b02a09/IMG_8217.jpeg" /&#62;
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/8ab5593de70a2c1dd873fce1c04b920a12fca61301fa8cfd2acc928d52620466/IMG_9744.jpeg" data-mid="189335293" border="0"  src="https://freight.cargo.site/w/1000/i/8ab5593de70a2c1dd873fce1c04b920a12fca61301fa8cfd2acc928d52620466/IMG_9744.jpeg" /&#62;
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/1580a7c0bbd99845acef7cde44355d561724779fff3af8f53a707b3349557c7a/IMG_9507.jpeg" data-mid="189335289" border="0"  src="https://freight.cargo.site/w/1000/i/1580a7c0bbd99845acef7cde44355d561724779fff3af8f53a707b3349557c7a/IMG_9507.jpeg" /&#62;
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/c40223025442da9185713a2ff30e682535828f7b550980930e5c95f41e1eed33/IMG_1215.jpeg" data-mid="189335233" border="0"  src="https://freight.cargo.site/w/1000/i/c40223025442da9185713a2ff30e682535828f7b550980930e5c95f41e1eed33/IMG_1215.jpeg" /&#62;
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/b15c9fd6bb8ecfc8a9a359317e4b296b5c123c6941c93e9e0e3e8b68c5f244ae/IMG_6613.jpeg" data-mid="189335265" border="0"  src="https://freight.cargo.site/w/1000/i/b15c9fd6bb8ecfc8a9a359317e4b296b5c123c6941c93e9e0e3e8b68c5f244ae/IMG_6613.jpeg" /&#62;
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/cfce1f021da01cf1eceeb4eaf93e5197035719c2bc22e7b020126144a04a11da/IMG_2962.jpeg" data-mid="189335251" border="0"  src="https://freight.cargo.site/w/1000/i/cfce1f021da01cf1eceeb4eaf93e5197035719c2bc22e7b020126144a04a11da/IMG_2962.jpeg" /&#62;
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/c40223025442da9185713a2ff30e682535828f7b550980930e5c95f41e1eed33/IMG_1215.jpeg" data-mid="189335233" border="0"  src="https://freight.cargo.site/w/1000/i/c40223025442da9185713a2ff30e682535828f7b550980930e5c95f41e1eed33/IMG_1215.jpeg" /&#62;
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/8442434414dc54d7fcb8ff4806985c2822f52c5010cd0f7e41b175972c1efb76/IMG_0988.jpeg" data-mid="189335229" border="0"  src="https://freight.cargo.site/w/1000/i/8442434414dc54d7fcb8ff4806985c2822f52c5010cd0f7e41b175972c1efb76/IMG_0988.jpeg" /&#62;
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/393f484c0792d2ca4dd1652cac70690df4ea64502b61c1a80aaaf65a6335190f/IMG_9954.jpeg" data-mid="189335294" border="0"  src="https://freight.cargo.site/w/1000/i/393f484c0792d2ca4dd1652cac70690df4ea64502b61c1a80aaaf65a6335190f/IMG_9954.jpeg" /&#62;
&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/0be8b332f437c3b91a275d55cb6931688ca852f0b189df53788a8f6da3b65bac/IMG_1534.jpeg" data-mid="189335234" border="0"  src="https://freight.cargo.site/w/1000/i/0be8b332f437c3b91a275d55cb6931688ca852f0b189df53788a8f6da3b65bac/IMG_1534.jpeg" /&#62;
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</description>
		
	</item>
		
		
	<item>
		<title>work</title>
				
		<link>https://fluidtranquility.com/work</link>

		<pubDate>Thu, 11 May 2023 22:01:54 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/work</guid>

		<description>
&#60;img width="9504" height="6336" width_o="9504" height_o="6336" data-src="https://freight.cargo.site/t/original/i/2c118e52dd5f2849807092de5277652d704baa1bdaf7eb101631477a00726fa1/WD40_20230518_1729.jpeg" data-mid="195317103" border="0" alt="WD-40" data-caption="WD-40" src="https://freight.cargo.site/w/1000/i/2c118e52dd5f2849807092de5277652d704baa1bdaf7eb101631477a00726fa1/WD40_20230518_1729.jpeg" /&#62;
&#60;img width="1504" height="766" width_o="1504" height_o="766" data-src="https://freight.cargo.site/t/original/i/201cf64c18c3482e436ac2079dd821e0b3a4c0ea3b721e5c562d32dfdc303df2/Asset-12x.png" data-mid="248630673" border="0" alt="Feels Like 95" data-caption="Feels Like 95" src="https://freight.cargo.site/w/1000/i/201cf64c18c3482e436ac2079dd821e0b3a4c0ea3b721e5c562d32dfdc303df2/Asset-12x.png" /&#62;
&#60;img width="6720" height="4480" width_o="6720" height_o="4480" data-src="https://freight.cargo.site/t/original/i/b9dfce4a9e17b581c202af0387ce93d5edd20f83878f6e969958bb494f4630a8/11-18-21-Spalding1739-1.jpg" data-mid="178516014" border="0" alt="Spalding Labs" data-caption="Spalding Labs" src="https://freight.cargo.site/w/1000/i/b9dfce4a9e17b581c202af0387ce93d5edd20f83878f6e969958bb494f4630a8/11-18-21-Spalding1739-1.jpg" /&#62;
&#60;img width="2500" height="1666" width_o="2500" height_o="1666" data-src="https://freight.cargo.site/t/original/i/f8525e4762822d39a9240595fd557382e88f3d9ee6c4865d3589803d47449e79/2021_10_06_Pentair_shot06_10674_r3.jpg" data-mid="178516016" border="0" alt="Pentair" data-caption="Pentair" src="https://freight.cargo.site/w/1000/i/f8525e4762822d39a9240595fd557382e88f3d9ee6c4865d3589803d47449e79/2021_10_06_Pentair_shot06_10674_r3.jpg" /&#62;
&#60;img width="4480" height="6720" width_o="4480" height_o="6720" data-src="https://freight.cargo.site/t/original/i/dd4f1402f24a6888284fb9fbd963520818e6a29feb69bba3dc10b5a28c35f997/Armra5337.jpg" data-mid="181348428" border="0" alt="Armra" data-caption="Armra" src="https://freight.cargo.site/w/1000/i/dd4f1402f24a6888284fb9fbd963520818e6a29feb69bba3dc10b5a28c35f997/Armra5337.jpg" /&#62;
&#60;img width="4417" height="6621" width_o="4417" height_o="6621" data-src="https://freight.cargo.site/t/original/i/175984abe4b7cb63523c33f870ba61046846e7835a439f16fa99650715e45bce/CountyLineKitchen1.JPG" data-mid="178516013" border="0" alt="County Line Kitchen" data-caption="County Line Kitchen" src="https://freight.cargo.site/w/1000/i/175984abe4b7cb63523c33f870ba61046846e7835a439f16fa99650715e45bce/CountyLineKitchen1.JPG" /&#62;
&#60;img width="2001" height="3000" width_o="2001" height_o="3000" data-src="https://freight.cargo.site/t/original/i/77c656a35f01c7ad995e20486a6d56b95029d331726113e1969158b1bb38880f/22-11-Stable-UNT-0205.jpg" data-mid="178516017" border="0" alt="Untoxicated" data-caption="Untoxicated" src="https://freight.cargo.site/w/1000/i/77c656a35f01c7ad995e20486a6d56b95029d331726113e1969158b1bb38880f/22-11-Stable-UNT-0205.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>armra </title>
				
		<link>https://fluidtranquility.com/armra</link>

		<pubDate>Tue, 17 Jan 2023 19:20:25 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/armra</guid>

		<description>
	&#38;nbsp;
&#60;img width="228" height="47" width_o="228" height_o="47" data-src="https://freight.cargo.site/t/original/i/c8c201436297ad64dc5c31e9fa919b48e90babf9ed74b6e3c1cbb7b232fbe75e/Asset-1.png" data-mid="165060308" border="0" data-scale="100" src="https://freight.cargo.site/w/228/i/c8c201436297ad64dc5c31e9fa919b48e90babf9ed74b6e3c1cbb7b232fbe75e/Asset-1.png" /&#62;


PROJECT:
Photo &#38;amp; Video CampaignROLE:Art DirectionCastingWardrobe Styling
BRIEF:
Led the development of a holistic brand identity for a nutritional wellness startup, creating a visual language that communicated vitality, balance, and whole-body wellness through a contemporary edge. Oversaw the design of logos, typography, packaging, photography, video campaign assets, and a fully integrated website, ensuring consistency across all customer touchpoints. By translating the brand's wellness philosophy into a modern and engaging experience, the project helped establish a differentiated market position and strengthen audience engagement across both digital and physical environments.



	
&#60;img width="1400" height="2100" width_o="1400" height_o="2100" data-src="https://freight.cargo.site/t/original/i/0a436435e27edaacc1c5641d3f8b9fc9a2d6b7ab8e3c3113790862e4ac447c74/TheStable-Armra-1.jpg" data-mid="165058637" border="0"  src="https://freight.cargo.site/w/1000/i/0a436435e27edaacc1c5641d3f8b9fc9a2d6b7ab8e3c3113790862e4ac447c74/TheStable-Armra-1.jpg" /&#62;


&#60;img width="4039" height="3786" width_o="4039" height_o="3786" data-src="https://freight.cargo.site/t/original/i/ba1554ecdcfe73b7f0e5efefa847d7db25e200c092f0dfac691b0e690f320b1b/Armra5192BW-2.jpg" data-mid="165058486" border="0"  src="https://freight.cargo.site/w/1000/i/ba1554ecdcfe73b7f0e5efefa847d7db25e200c092f0dfac691b0e690f320b1b/Armra5192BW-2.jpg" /&#62;
&#60;img width="6720" height="4480" width_o="6720" height_o="4480" data-src="https://freight.cargo.site/t/original/i/e0c3e8f9442d30a16567c8cacdbbaeefdef338ec4eb45badc82d92bb745e8bb3/Armra5519B-W.jpg" data-mid="165058635" border="0"  src="https://freight.cargo.site/w/1000/i/e0c3e8f9442d30a16567c8cacdbbaeefdef338ec4eb45badc82d92bb745e8bb3/Armra5519B-W.jpg" /&#62;
&#60;img width="1893" height="3157" width_o="1893" height_o="3157" data-src="https://freight.cargo.site/t/original/i/0bc7f855a2be0e8bb195f22b205aef84c7e3402249b84228fc19e16a65fd965d/Armra5069B-W-2.jpg" data-mid="165058484" border="0"  src="https://freight.cargo.site/w/1000/i/0bc7f855a2be0e8bb195f22b205aef84c7e3402249b84228fc19e16a65fd965d/Armra5069B-W-2.jpg" /&#62;
&#60;img width="4480" height="6720" width_o="4480" height_o="6720" data-src="https://freight.cargo.site/t/original/i/d1f9b636bc6e5d0b5905edf72c1053a54b444a0dff331e139d67a73b08b38a09/TheStable-Armra-3.jpg" data-mid="165058497" border="0"  src="https://freight.cargo.site/w/1000/i/d1f9b636bc6e5d0b5905edf72c1053a54b444a0dff331e139d67a73b08b38a09/TheStable-Armra-3.jpg" /&#62;

&#60;img width="4480" height="6720" width_o="4480" height_o="6720" data-src="https://freight.cargo.site/t/original/i/72daf0bc6ff50abf8c0bced793bc5a146a8de3dc05802dc7fb7a5631455d34e8/Armra5337.jpg" data-mid="181349047" border="0"  src="https://freight.cargo.site/w/1000/i/72daf0bc6ff50abf8c0bced793bc5a146a8de3dc05802dc7fb7a5631455d34e8/Armra5337.jpg" /&#62;
&#60;img width="6720" height="4480" width_o="6720" height_o="4480" data-src="https://freight.cargo.site/t/original/i/f9078e375b94075489f3b1d1682b3c342413d4eb955d1c4075befdca5b8bcb9c/Armra5145-HandStableSelect.jpg" data-mid="165058489" border="0"  src="https://freight.cargo.site/w/1000/i/f9078e375b94075489f3b1d1682b3c342413d4eb955d1c4075befdca5b8bcb9c/Armra5145-HandStableSelect.jpg" /&#62;
&#38;nbsp;&#60;img width="4480" height="2480" width_o="4480" height_o="2480" data-src="https://freight.cargo.site/t/original/i/3e14154db3b22c00aae095b31aae4fb9e1bbaca26ab35cb8edf8c2a01f8e4622/Armra5858-2.jpg" data-mid="165058502" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/3e14154db3b22c00aae095b31aae4fb9e1bbaca26ab35cb8edf8c2a01f8e4622/Armra5858-2.jpg" /&#62;&#60;img width="4480" height="6720" width_o="4480" height_o="6720" data-src="https://freight.cargo.site/t/original/i/6eb69473257ad5e6a484fc37719f1bb9ed816078d73aea7fb3da625874e27772/Copy-of-Armra4841.jpg" data-mid="165058636" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/6eb69473257ad5e6a484fc37719f1bb9ed816078d73aea7fb3da625874e27772/Copy-of-Armra4841.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>FL95</title>
				
		<link>https://fluidtranquility.com/FL95-1</link>

		<pubDate>Fri, 29 May 2026 15:57:46 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/FL95-1</guid>

		<description>
	&#38;nbsp;&#60;img width="1504" height="766" width_o="1504" height_o="766" data-src="https://freight.cargo.site/t/original/i/58cf87679a982728d69453ac1b05ae394df4684afef9fc78d86e8ede96198948/Asset-12x.png" data-mid="248900404" border="0"  src="https://freight.cargo.site/w/1000/i/58cf87679a982728d69453ac1b05ae394df4684afef9fc78d86e8ede96198948/Asset-12x.png" /&#62;

PROJECT: 
Brand IdentityROLE:
Project Management&#38;nbsp;
Art DirectionBRIEF:
Designed and developed a comprehensive brand identity system, including logo suite, typography selection, visual guidelines, and investor/client-facing pitch deck templates. Collaborated closely with the client to translate their vision into a brand that felt warm, approachable, and nostalgic while maintaining a polished, professional presence. Established cohesive visual standards across all brand touchpoints, ensuring consistency, scalability, and strong audience recognition.&#38;nbsp;

	
&#60;img width="4500" height="5625" width_o="4500" height_o="5625" data-src="https://freight.cargo.site/t/original/i/3425d57773526a5ce4cfbbc107f04e0ef0aa72dff056c5babda1b6b007750f1b/FL95-BrandingShare-Insta-Edits-02.jpg" data-mid="248900416" border="0"  src="https://freight.cargo.site/w/1000/i/3425d57773526a5ce4cfbbc107f04e0ef0aa72dff056c5babda1b6b007750f1b/FL95-BrandingShare-Insta-Edits-02.jpg" /&#62;
&#60;img width="1400" height="2100" width_o="1400" height_o="2100" data-src="https://freight.cargo.site/t/original/i/0a436435e27edaacc1c5641d3f8b9fc9a2d6b7ab8e3c3113790862e4ac447c74/TheStable-Armra-1.jpg" data-mid="248900400" border="0"  src="https://freight.cargo.site/w/1000/i/0a436435e27edaacc1c5641d3f8b9fc9a2d6b7ab8e3c3113790862e4ac447c74/TheStable-Armra-1.jpg" /&#62;


&#60;img width="4500" height="5625" width_o="4500" height_o="5625" data-src="https://freight.cargo.site/t/original/i/966e3e8e654680ea199d99bb4856d4a2b15d4f75332155aa1b4ff09ee51f04f3/FL95-BrandingShare-Insta-Edits-03.jpg" data-mid="248900417" border="0"  src="https://freight.cargo.site/w/1000/i/966e3e8e654680ea199d99bb4856d4a2b15d4f75332155aa1b4ff09ee51f04f3/FL95-BrandingShare-Insta-Edits-03.jpg" /&#62;
&#38;nbsp;&#60;img width="4500" height="5625" width_o="4500" height_o="5625" data-src="https://freight.cargo.site/t/original/i/4ffc68f8064fda8fa38dc293d5db547dd5803c1668bebdd83abb3b21b1334f36/FL95-BrandingShare-Insta-Edits-07.jpg" data-mid="248900415" border="0"  src="https://freight.cargo.site/w/1000/i/4ffc68f8064fda8fa38dc293d5db547dd5803c1668bebdd83abb3b21b1334f36/FL95-BrandingShare-Insta-Edits-07.jpg" /&#62;
&#60;img width="305" height="666" width_o="305" height_o="666" data-src="https://freight.cargo.site/t/original/i/4c787171dc316dbc0ac7347d16fc8ed311481ddaa41c1b390dcb24b925ac7680/Asset-202x.png" data-mid="249030783" border="0"  src="https://freight.cargo.site/w/305/i/4c787171dc316dbc0ac7347d16fc8ed311481ddaa41c1b390dcb24b925ac7680/Asset-202x.png" /&#62;
&#60;img width="1133" height="912" width_o="1133" height_o="912" data-src="https://freight.cargo.site/t/original/i/7019ca93bedd083360144229feab7f416a591aae7004bbdf0f68ff3ac3fedb91/Asset-282x.png" data-mid="249030786" border="0"  src="https://freight.cargo.site/w/1000/i/7019ca93bedd083360144229feab7f416a591aae7004bbdf0f68ff3ac3fedb91/Asset-282x.png" /&#62;
&#60;img width="780" height="768" width_o="780" height_o="768" data-src="https://freight.cargo.site/t/original/i/abe4f1c66a62b0ea3d03632ed85a8d79d531fd2eea930afe5f1ee93b686c3a4b/Asset-182x-1.png" data-mid="249030817" border="0"  src="https://freight.cargo.site/w/780/i/abe4f1c66a62b0ea3d03632ed85a8d79d531fd2eea930afe5f1ee93b686c3a4b/Asset-182x-1.png" /&#62;
&#60;img width="1355" height="1474" width_o="1355" height_o="1474" data-src="https://freight.cargo.site/t/original/i/1270f09bee0348cdcd68457663ddedab138fa46ffdc90c9bd49f99871b0db1a1/Asset-242x.png" data-mid="249030790" border="0"  src="https://freight.cargo.site/w/1000/i/1270f09bee0348cdcd68457663ddedab138fa46ffdc90c9bd49f99871b0db1a1/Asset-242x.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>untoxicated </title>
				
		<link>https://fluidtranquility.com/untoxicated</link>

		<pubDate>Tue, 17 Jan 2023 21:36:55 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/untoxicated</guid>

		<description>
	&#38;nbsp;&#60;img width="1304" height="1400" width_o="1304" height_o="1400" data-src="https://freight.cargo.site/t/original/i/5d3fb6dbd3c183f8c9e4ff5d714a371327f4aadedef06f99549ae029040166f1/Screen-Shot-2023-01-17-at-3.37.42-PM.png" data-mid="165073251" border="0" data-scale="28" src="https://freight.cargo.site/w/1000/i/5d3fb6dbd3c183f8c9e4ff5d714a371327f4aadedef06f99549ae029040166f1/Screen-Shot-2023-01-17-at-3.37.42-PM.png" /&#62;

PROJECT: Brand Launch Campaign
ROLE: 
Art Direction
Casting
BRIEF:Led the development of a comprehensive brand identity for a skincare startup, crafting a visual system designed to balance clinical credibility with an approachable, relatable consumer experience. Oversaw the creation of logos, typography, packaging, photography, video campaign assets, and a fully integrated website, ensuring consistency across every customer touchpoint. Directed the brand's creative vision to establish a cohesive and distinctive presence that strengthened market positioning, built audience trust, and connected with consumers across both digital and physical channels.



&#60;img width="5464" height="8192" width_o="5464" height_o="8192" data-src="https://freight.cargo.site/t/original/i/e1a4a2dbddb829703a15ed8eec95332bb88ece700d66331dabcd83f8c5072805/22-11-Stable-UNT-0399.jpg" data-mid="165073324" border="0" data-scale="79" src="https://freight.cargo.site/w/1000/i/e1a4a2dbddb829703a15ed8eec95332bb88ece700d66331dabcd83f8c5072805/22-11-Stable-UNT-0399.jpg" /&#62;
	
&#60;img width="5464" height="8192" width_o="5464" height_o="8192" data-src="https://freight.cargo.site/t/original/i/3d9d75c0ba26368e7fc5b669b2186e3508dce2b9f00367b7d33347947078c079/22-11-Stable-UNT-0154.jpg" data-mid="165073322" border="0"  src="https://freight.cargo.site/w/1000/i/3d9d75c0ba26368e7fc5b669b2186e3508dce2b9f00367b7d33347947078c079/22-11-Stable-UNT-0154.jpg" /&#62;
&#60;img width="2001" height="3000" width_o="2001" height_o="3000" data-src="https://freight.cargo.site/t/original/i/d0fd87aa41468d0d08505136b3c77e4ac6e2cf5d30b9cd7d814dd0f32cadcf42/22-11-Stable-UNT-0205.jpg" data-mid="165073319" border="0"  src="https://freight.cargo.site/w/1000/i/d0fd87aa41468d0d08505136b3c77e4ac6e2cf5d30b9cd7d814dd0f32cadcf42/22-11-Stable-UNT-0205.jpg" /&#62;



&#60;img width="8192" height="5464" width_o="8192" height_o="5464" data-src="https://freight.cargo.site/t/original/i/5d7cccbfa36b79b38d672df292aa740afce3a7fdeb9abc3a6be2c9e863279772/22-11-Stable-UNT-0270.jpg" data-mid="165073323" border="0"  src="https://freight.cargo.site/w/1000/i/5d7cccbfa36b79b38d672df292aa740afce3a7fdeb9abc3a6be2c9e863279772/22-11-Stable-UNT-0270.jpg" /&#62;
&#60;img width="5464" height="8192" width_o="5464" height_o="8192" data-src="https://freight.cargo.site/t/original/i/1efcf73f771104b9864aa89d34df1725c8d20ea420fe428bf78ee40298f4cf9b/22-11-Stable-UNT-0174.jpg" data-mid="165073321" border="0"  src="https://freight.cargo.site/w/1000/i/1efcf73f771104b9864aa89d34df1725c8d20ea420fe428bf78ee40298f4cf9b/22-11-Stable-UNT-0174.jpg" /&#62;
&#60;img width="5464" height="8192" width_o="5464" height_o="8192" data-src="https://freight.cargo.site/t/original/i/fa14bac88052ce419f888598976a857d29dc02d7713aa9f42c5b4e4fe759fb00/22-11-Stable-UNT-0101.jpg" data-mid="185419292" border="0"  src="https://freight.cargo.site/w/1000/i/fa14bac88052ce419f888598976a857d29dc02d7713aa9f42c5b4e4fe759fb00/22-11-Stable-UNT-0101.jpg" /&#62;
&#60;img width="5464" height="8192" width_o="5464" height_o="8192" data-src="https://freight.cargo.site/t/original/i/79fd152f1a575a87e4b4c353b55a5ae7f6cecec489c8ed636e5a8d218f084410/22-11-Stable-UNT-0086.jpg" data-mid="185419291" border="0"  src="https://freight.cargo.site/w/1000/i/79fd152f1a575a87e4b4c353b55a5ae7f6cecec489c8ed636e5a8d218f084410/22-11-Stable-UNT-0086.jpg" /&#62;
&#60;img width="5464" height="8192" width_o="5464" height_o="8192" data-src="https://freight.cargo.site/t/original/i/b1acd7494049d067cc7d43b7da843d63955e0e78f05f6a3b1e61964566cb013a/22-11-Stable-UNT-0073.jpg" data-mid="185419290" border="0"  src="https://freight.cargo.site/w/1000/i/b1acd7494049d067cc7d43b7da843d63955e0e78f05f6a3b1e61964566cb013a/22-11-Stable-UNT-0073.jpg" /&#62;
&#60;img width="1280" height="854" width_o="1280" height_o="854" data-src="https://freight.cargo.site/t/original/i/e422b183e673905f3da24b6e0ff2bd220a8996f311409f3481a29a7bc25a9551/22-11-Stable-UNT-0419-Large.jpeg" data-mid="185421958" border="0"  src="https://freight.cargo.site/w/1000/i/e422b183e673905f3da24b6e0ff2bd220a8996f311409f3481a29a7bc25a9551/22-11-Stable-UNT-0419-Large.jpeg" /&#62;
&#60;img width="5464" height="8192" width_o="5464" height_o="8192" data-src="https://freight.cargo.site/t/original/i/1bcb76fe93f12d5b6594e14bfe2dbef12bbb1a149d598dc12106ca119db0a369/22-11-Stable-UNT-0196.jpg" data-mid="165073320" border="0"  src="https://freight.cargo.site/w/1000/i/1bcb76fe93f12d5b6594e14bfe2dbef12bbb1a149d598dc12106ca119db0a369/22-11-Stable-UNT-0196.jpg" /&#62;
&#60;img width="2001" height="3000" width_o="2001" height_o="3000" data-src="https://freight.cargo.site/t/original/i/9739739c63d001c3ca6c07ce4045ed90bc449687b9a01c39aca050a10395c25c/22-11-Stable-UNT-1016.jpg" data-mid="185422118" border="0"  src="https://freight.cargo.site/w/1000/i/9739739c63d001c3ca6c07ce4045ed90bc449687b9a01c39aca050a10395c25c/22-11-Stable-UNT-1016.jpg" /&#62;
&#60;img width="854" height="1280" width_o="854" height_o="1280" data-src="https://freight.cargo.site/t/original/i/4e6aaa2aa6e4fbe88cb89a79c49e80b651e83b586bb7637fed7b13f93b8c7343/22-11-Stable-UNT-0711-Large.jpeg" data-mid="185421774" border="0"  src="https://freight.cargo.site/w/854/i/4e6aaa2aa6e4fbe88cb89a79c49e80b651e83b586bb7637fed7b13f93b8c7343/22-11-Stable-UNT-0711-Large.jpeg" /&#62;
&#60;img width="854" height="1280" width_o="854" height_o="1280" data-src="https://freight.cargo.site/t/original/i/b5cabdcdaf50b6638fafc6998801e2f16126b93a1753c73644014362497a5dd3/22-11-Stable-UNT-0746-Large.jpeg" data-mid="185421784" border="0"  src="https://freight.cargo.site/w/854/i/b5cabdcdaf50b6638fafc6998801e2f16126b93a1753c73644014362497a5dd3/22-11-Stable-UNT-0746-Large.jpeg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Rocean </title>
				
		<link>https://fluidtranquility.com/Rocean</link>

		<pubDate>Wed, 12 Apr 2023 15:11:06 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/Rocean</guid>

		<description>
	&#38;nbsp;
&#60;img width="440" height="96" width_o="440" height_o="96" data-src="https://freight.cargo.site/t/original/i/411e0b19d8ab9b741176ef343c2402131c4918c6b9c6cfe4a06b47dd5e10a724/Screen-Shot-2023-04-12-at-10.16.41-AM.png" data-mid="175105281" border="0"  src="https://freight.cargo.site/w/440/i/411e0b19d8ab9b741176ef343c2402131c4918c6b9c6cfe4a06b47dd5e10a724/Screen-Shot-2023-04-12-at-10.16.41-AM.png" /&#62;
PROJECT: 
Brand Launch PhotoshootROLE: 
Art Direction
BRIEF:Partnered with a water filtration company to create a launch photography campaign for its first direct-to-consumer product. Led the creative direction and execution of a photoshoot designed to translate the brand's technical expertise into a visually compelling consumer narrative, highlighting themes of purity, trust, and everyday wellness. The resulting imagery balanced product performance with a luxury lifestyle aesthetic, providing the brand with a versatile library of assets to support product launch, marketing initiatives, and customer engagement across digital channels.







	
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/1761b8f59575f55a0476f5543da65b4edcf8c38ee1687b1e77269401640f083e/Pentair-3.jpg" data-mid="175104564" border="0"  src="https://freight.cargo.site/w/1000/i/1761b8f59575f55a0476f5543da65b4edcf8c38ee1687b1e77269401640f083e/Pentair-3.jpg" /&#62;



&#60;img width="1400" height="2100" width_o="1400" height_o="2100" data-src="https://freight.cargo.site/t/original/i/29df4916ae81ea6aba95e02ec009e8e090b59f12b2c6e73fc729d0da36910e90/Pentair-1.jpg" data-mid="175104562" border="0"  src="https://freight.cargo.site/w/1000/i/29df4916ae81ea6aba95e02ec009e8e090b59f12b2c6e73fc729d0da36910e90/Pentair-1.jpg" /&#62;
&#60;img width="1280" height="868" width_o="1280" height_o="868" data-src="https://freight.cargo.site/t/original/i/b97ac040f9f623854996f39d7eae53adeb578301ab64774789297eb8f261f7f2/Pentair-4-Large.jpeg" data-mid="175105712" border="0"  src="https://freight.cargo.site/w/1000/i/b97ac040f9f623854996f39d7eae53adeb578301ab64774789297eb8f261f7f2/Pentair-4-Large.jpeg" /&#62;
&#60;img width="4696" height="6525" width_o="4696" height_o="6525" data-src="https://freight.cargo.site/t/original/i/613712cf4f4ea529963c20ab85d384f04b538373dccaa9a5a00832ed99da68da/2021_10_06_Pentair_shot04-1_10335.jpg" data-mid="184244888" border="0"  src="https://freight.cargo.site/w/1000/i/613712cf4f4ea529963c20ab85d384f04b538373dccaa9a5a00832ed99da68da/2021_10_06_Pentair_shot04-1_10335.jpg" /&#62;
&#60;img width="2500" height="1697" width_o="2500" height_o="1697" data-src="https://freight.cargo.site/t/original/i/66d90f612395e283739d0291fa50d01096d55694705c65d102a6e849a84fa547/2021_10_15_Pentair_Studio_4244_v2_r2.jpg" data-mid="184244877" border="0"  src="https://freight.cargo.site/w/1000/i/66d90f612395e283739d0291fa50d01096d55694705c65d102a6e849a84fa547/2021_10_15_Pentair_Studio_4244_v2_r2.jpg" /&#62;
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	<item>
		<title>spalding</title>
				
		<link>https://fluidtranquility.com/spalding</link>

		<pubDate>Tue, 17 Jan 2023 21:11:27 +0000</pubDate>

		<dc:creator>fluidtranquility</dc:creator>

		<guid isPermaLink="true">https://fluidtranquility.com/spalding</guid>

		<description>
	&#38;nbsp;
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PROJECT: 
Product Launch Photoshoot
ROLE:Art Direction
CastingWardrobe Styling
BRIEF:Creative-directed and produced a photography campaign for an established equine fly repellent manufacturer launching its first consumer-facing insect spray product. The visual approach focused on repositioning the brand from its agricultural and B2B roots into a lifestyle-oriented consumer offering, creating imagery that felt approachable, effective, and relevant to everyday outdoor use. By balancing product performance with aspirational lifestyle storytelling, the campaign helped introduce the new product to a broader audience and provided a versatile asset library for e-commerce, digital marketing, and launch communications.





	
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&#60;img width="6550" height="4366" width_o="6550" height_o="4366" data-src="https://freight.cargo.site/t/original/i/9a06b2dc6987ca41693ba4936a1a6ff8d00b6934686c77187325095f778c7e21/11-18-21-Spalding1289.jpg" data-mid="165070856" border="0"  src="https://freight.cargo.site/w/1000/i/9a06b2dc6987ca41693ba4936a1a6ff8d00b6934686c77187325095f778c7e21/11-18-21-Spalding1289.jpg" /&#62;
&#60;img width="6720" height="4480" width_o="6720" height_o="4480" data-src="https://freight.cargo.site/t/original/i/3da25749168edd442aa7044bb9a5a7a7d52f7fb2ee17e6e22b638ea33dcfc383/11-18-21-Spalding1500.jpg" data-mid="165070857" border="0"  src="https://freight.cargo.site/w/1000/i/3da25749168edd442aa7044bb9a5a7a7d52f7fb2ee17e6e22b638ea33dcfc383/11-18-21-Spalding1500.jpg" /&#62;
&#60;img width="6645" height="4430" width_o="6645" height_o="4430" data-src="https://freight.cargo.site/t/original/i/d8ac04518ee4a18b6b8c68f33b1cb857bbfab5734e4090472b50ab66aeb5832b/11-18-21-Spalding1234.jpg" data-mid="165071608" border="0"  src="https://freight.cargo.site/w/1000/i/d8ac04518ee4a18b6b8c68f33b1cb857bbfab5734e4090472b50ab66aeb5832b/11-18-21-Spalding1234.jpg" /&#62;
&#60;img width="6720" height="4480" width_o="6720" height_o="4480" data-src="https://freight.cargo.site/t/original/i/0587c6686f0b66fc9685c27193fe13803e30db342bce808ce13fb4b830b2c0ca/11-18-21-Spalding1602.jpg" data-mid="165070859" border="0"  src="https://freight.cargo.site/w/1000/i/0587c6686f0b66fc9685c27193fe13803e30db342bce808ce13fb4b830b2c0ca/11-18-21-Spalding1602.jpg" /&#62;
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