Hello, it’s nice to meet you.
Thanks for visiting my site.

I’m an experienced marketing professional skilled in project management, art direction, brand strategy, and copywriting. I’m also a producer and DJ, maybe youre here for that.

Let’s get to work making your brand  
more resonant and impactful.




CONTACT
(952)693-1659 | hi@fluidtranquiity.com 


EDUCATION

BA, Retail Merchandising
University Of Minnesota, Minneapolis (2021)

Fashion Design & Merchandising 
Milano Fashion Institute, IES Abroad, Milan (2020)


EXPERIENCE

Walker Art Center, Minneapolis                                                    NOVEMBER 2023 - PRESENT
Design Store Retailer
  • Raise gross sales revenue by 40% over 2 years through developing and executing retail strategy at the Walker Art Center.
  • Perform front-of-house tasks and administrative retail operations for Idea House 3 and the Walker Gift Shop.
  • Maintain a 40% sales conversion rate, exceeding team average by 10%.
  • Build and maintain B2B relationships with external vendors. 


Freelance, Minneapolis                                                                JUNE 2023 - PRESENT
Art Director/Project Manager
  • Direct and oversee strategic production of cohesive brand identity systems, including design, photo/video, and websites, from concept to execution.
  • Led rebranding project for external client, Feels Like 95, resulting in 75% annual increase in social media following and 45% increase in operating revenue year over year. 


The Stable, Part of Accenture Song, Minneapolis                                   JUNE 2021 - JUNE 2023
Associate Art Director
  • Developed and delivered high-caliber creative for 15+ Accenture agency clients over 2 years.
  • Collaborated with designers, external vendors, and other stakeholders to execute marketing campaigns and rebuild UI/UX platforms to strengthen brand identities.
  • Renewed scope of work and retained client business in over 50% of completed projects.


Lululemon, Minneapolis.                          JUNE 2020  -  SEPTEMBER 2021; APRIL 2019 - JANUARY 2020
Educator
  • Created exceptional consumer service experiences by nurturing guest relationships, offering education on technical product features, and providing tailored recommendations.
  • Facilitated daily operational workflows, including inventory management, merchandising, omnichannel order fulfillment (BOPIS and ship-from-store), and transaction processing to ensure efficient store performance.
  • Collaborated with cross-functional team members to maintain a welcoming, inclusive environment while supporting community engagement initiatives and achieving operational goals.


Sera Fine Silk, Milan                                                             JANUARY 2020 - MAY 2020
Brand Intern
  • Produced photo, video, and written content for the brand’s social and ecommerce platforms.
  • Evolved the brand’s visual identity and voice to better resonate with American consumers.
  • Improved annual sales in the American market by 20%.


SKILLS

Adobe Creative Suite | Figma | Microsoft Office | Asana | Notion | Shopify | Slack


CLIENTS

Lanvin | Sergio Rossi | Armra | BTFL Studio | Walker Art Center | Feels Like 95 | Pillsbury | Old El Paso | Nature Valley | Cubii | Pentair | Untoxicated | Vince